Promotions that actually strengthen your brand
Customers donate, feel good, and spend more. You see bigger basket sizes, increased conversions, and zero brand dilution—all while raising serious money for charity. Boost sales, deepen loyalty, and make a real difference.
How it works
- Embeds on your site
- Just 3 steps for customers
- Discounts unlock instantly
- In-store and Online
A rare thing...
a win-win-win
- Raises £10,000s for charity by involving your customers
- Spikes demand with discounts that don't devalue your brand
- Strengthens customer loyalty by showcasing brand values
Case Study
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A campaign that increases AOV, lifts conversions, and raises money for charity?
SpaceNK’s partnership with POGO shows how our charitable campaigns make it possible and that it is repeatable. By offering exclusive discounts tied to charitable giving, SpaceNK saw uplift across their KPIs and continue to use POGO as part of their promotional calendar, running 7 campaigns in the past 18 months — all while strengthening brand equity.
A few weeks ago we partnered with POGO, a charitable giving platform that encourages micro-donations in exchange for exclusive discounts.
So how did it go? Beauty competitors look away now… they gone? GREAT.
Promoted across our internal channels we saw conversion for those exposed to the promotion lift to over 10%, average transaction value doubled and NPS for that cohort was in the 90s.
As a brand that invests in full price sell through i love mechanics that give me the ability to spike demand within certain customer groups without them feeling like a discount. And POGO feels like that.
campaign AOV
conversion rate
raised for charity
More Case Studies
Case Studies include:
SpaceNK
Huel
Dune
Calculate your impact
Trusted and loved our customers
As a brand that invests in full price sell through i love mechanics that give me the ability to spike demand within certain customer groups without them feeling like a discount. And POGO feels like that.
Andy Lightfoot
As a no-sale brand, we’re now committed to only using charitable offers as our primary promotional strategy in 2025—raising thousands for our charity partners while giving customers exclusive deals.
I can’t recommend POGO highly enough to any brands looking to engage customers in a more meaningful way with a smarter discount strategy.
Amelie Jannoe
We can’t wait to partner with POGO in the future and cannot recommend the concept enough to other brands! It’s the perfect way to reward loyal, caring customers and share your brand values whilst giving back to great causes
Grace Beverley
1. Get your favourite charity involved
Support your existing charity partners or browse our POGO partners to find a new one
2. Get set up
Online and instore. It’s super simple by design – embedding POGO takes under 5 minutes to set up
3. Enjoy the power of charitable campaigns
Give customers an extra reason to shop (and feel great!), while boosting sales and loyalty – raising £10,000s / $10,000 for your chosen charity, worldwide